I found this while surfing through the Gamefaqs message boards this morning:
There is apparently a new commercial in the UK showing passed-away rock legends like Joey Ramone and Kurt Cobain as angels in heaven, wearing Doc Marten shoes. The point, according to Doc Marten, is that their shoes are so durable that as these guys are walking around in Heaven, they're still wearing their Doc Martens. I think any use of dead people to market a product is about as tasteless as you can get, and this is no exception to that. Did the Doc Marten company have to get permission from the estates of these guys to use their images? If so, shame on them too. This is even worse than Jimmy Page helping Puff Daddy rape "Kashmir" or The Who having some of their best songs co-opted by the CSI shows.